- Company to Demonstrate the Proven Performance of Epicentral®
Promotion and Bonusing System -
- Full Range of TransAct's Industry-Leading Epic® Printers on Display
-
HAMDEN, Conn.--(BUSINESS WIRE)--
TransAct Technologies Incorporated (Nasdaq:TACT) ("the Company" or
"TransAct"), a global leader in market-specific solutions, including
printers, terminals, software and other products for transaction-based
and other industries, will demonstrate at the 2014 Global Gaming Expo
Asia (G2E® Asia) that the "Casinos are Profiting " with Epicentral®.
TransAct's industry-leading promotions and bonusing print system will
take center stage at The Venetian Macao (Booth #539) from May 20-22,
2014 in Macau, China. In addition, the Company will also highlight its
award-winning line of Epic printers for slot machines, gaming devices
and customer self-service kiosks.
Currently installed on over 10,500 gaming machines at 11 casinos
worldwide, Epicentral is the industry's only enterprise-level software
system that enables casino operators to deliver real-time targeted
promotion and bonusing coupons to both their carded and uncarded players
directly at the slot machine or electronic table game. It connects with
all existing slot management systems, slot machines and electronic table
games, regardless of manufacturer, which allows casino marketing and
operations teams to quickly and easily design and run floor-wide
promotions with the touch of a button, eliminating the need for a visit
to the gaming machine by a floor attendant for printer and/or device
configuration.
"We are extremely excited to demonstrate for our customers in Asia the
ability of Epicentral to drive meaningful improvements in casino
performance," said Bart C. Shuldman, Chairman and Chief Executive
Officer of TransAct Technologies. "Casino operators that have installed
Epicentral continue to report that their casino floor revenues have gone
up thanks to the power of our bonusing and printing solution. This
differentiated software system is easy to install, easy to use and
highly effective in delivering targeted promotions directly to players
at the slot machine. The momentum for Epicentral continues to build as
more casinos worldwide understand the clear value proposition of a
real-time promotion system that can drive a 60% increase in new player
enrollment in their loyalty programs, a 37% increase in weekday
afternoon slot handle and a 46% average increase in slot handle on the
night of a coupon-drawing promotion as well as double ADT."
Epicentral has already proven its ability to successfully drive
meaningful performance in casino operators' floor-wide marketing
operations. Customers deploying Epicentral have reported a 34% increase
in the number of returning players, an 87% redemption rate of coupons
that encourage mid-week visits, an 86% increase in points earned by both
new and existing players club members, and a 14% increase in average
player time on device.
The graphical interface at the heart of Epicentral gives casino
marketing and operations teams an easy-to-use, intuitive tool to create
and execute coupon-based marketing programs across a wide variety of
criteria, including, among others, uncarded player time on machine, coin
in, carded player data, rated player data, earned rewards and randomly
awarded prizes. This comprehensive solution is designed for use with the
ServerPort™ installed in each gaming device as well as the Company's
award-winning Epic 950® ticket printer.
Mr. Shuldman added, "TransAct maintains a deep commitment to continuous
investment in technology and innovation and we are proud to demonstrate
that commitment at G2E Asia through our line-up of Epic casino and
gaming printers. Headlined by our Epic 950 which is helping us to
consistently grow market share in Asian gaming markets and is a key
component in our expanding number of Epicentral deployments worldwide,
our industry-leading TITO casino printing solutions provide casinos with
the reliability they depend on to operate efficiently and help deliver
their guests an optimal, uninterrupted experience."
In addition to Epicentral, TransAct will also display at G2E Asia a
diverse array of its award-winning printing systems for gaming devices
and self-service kiosks, including:
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Epic 950 - Installed on over 500,000 slot machines worldwide,
the proven reliability of TransAct's award-winning Epic 950 printer
has made it the ticket-in/ticket-out ("TITO") casino printing solution
of choice. Easily integrated into all game types both old and new, the
Epic 950 is fully compatible with Epicentral and ServerPort, providing
for the real-time delivery of eye-catching personalized promotions and
bonus offers directly to players at the gaming machine while they are
playing. Furthermore, its TicketBurst™ technology easily eliminates
player/ticket interference.
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Epic 880® - A compact printer for all types of gaming machines
(including amusement with prizes, skill with prizes and video lottery
terminals), the Epic 880 features a modular design that is
configurable to nearly any space, a variable length ticket presenter
and ticket retract capability. It also offers auto paper loading and
can accommodate 4-inch or 6-inch paper rolls.
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Epic 430® - With an easy-to-configure modular design, the Epic
430 is ideal for casino operators' customer self-service kiosks. The
printer features variable length tickets with graphics and coupons
capabilities, quick paper roll changes, a fast print speed and an
array of standard paper sensors.
For more information about the Epicentral print system and the Company's
line of Epic gaming device printers, please visit http://www.transact-tech.com.
About TransAct Technologies Incorporated
TransAct Technologies Incorporated is a leader in developing and
manufacturing market-specific solutions, including printers, terminals,
software and other products for transaction-based and other industries.
These industries include casino and gaming, lottery, food safety,
banking, point-of-sale, hospitality, oil and gas, medical and mobile.
Each individual market has distinct, critical requirements for printing
and the transaction is not complete until the receipt and/or ticket is
produced. TransAct printers and products are designed from the ground up
based on market-specific requirements and are sold under the Ithaca®,
RESPONDER, Epic, EPICENTRAL® and Printrex® product brands. TransAct
distributes its printers and terminals through OEMs, value-added
resellers, selected distributors, and direct to end-users. TransAct has
over 2.5 million printers and terminals installed around the world.
TransAct is also committed to providing world-class printer service,
spare parts, accessories and printing supplies to its growing worldwide
installed base of printers. Through its TransAct Services Group,
TransAct provides a complete range of supplies and consumable items used
in the printing and scanning activities of customers in the hospitality,
banking, retail, gaming, government and oil and gas exploration markets.
Through its webstore, http://www.transactsupplies.com,
and a direct selling team, TransAct addresses the on-line demand for
these products. TransAct is headquartered in Hamden, CT. For more
information, please visit http://www.transact-tech.com
or call 203.859.6800.
Epicentral and Epic are registered trademarks of TRANSACT Technologies
Incorporated. ©2014 TRANSACT Technologies Incorporated. All rights
reserved.
Forward-Looking Statements
Certain statements in this press release include forward-looking
statements. Forward-looking statements generally can be identified by
the use of forward-looking terminology, such as "may", "will", "expect",
"intend", "estimate", "anticipate", "believe" or "continue" or the
negative thereof or other similar words. All forward-looking statements
involve risks and uncertainties, including, but are not limited to,
customer acceptance and market share gains, both domestically and
internationally, in the face of substantial competition from competitors
that have broader lines of products and greater financial resources; our
competitors introducing new products into the marketplace; our ability
to successfully develop new products; our dependence on significant
customers; our dependence on significant vendors; dependence on contract
manufacturers for the assembly of a large portion of our products in
Asia; our ability to protect intellectual property; our ability to
recruit and retain quality employees as the Company grows; our
dependence on third parties for sales outside the United States,
including Australia, New Zealand, Europe, Latin America and Asia; the
economic and political conditions in the United States, Australia, New
Zealand, Europe, Latin America and Asia; marketplace acceptance of new
products; risks associated with foreign operations; the availability of
third-party components at reasonable prices; price wars or other
significant pricing pressures affecting the Company's products in the
United States or abroad; risks associated with potential future
acquisitions; our new line of food safety and oil and gas products will
drive increased adoption by customers; the outcome of the lawsuit
between TransAct and Avery Dennison Corporation; and other risk factors
detailed from time to time in TransAct's reports filed with the
Securities and Exchange Commission. Actual results may differ materially
from those discussed in, or implied by, the forward-looking statements.
The forward-looking statements speak only as of the date of this release
and the Company assumes no duty to update them to reflect new, changing
or unanticipated events or circumstances.
Investors:
TransAct Technologies Incorporated
Steve
DeMartino, 203-859-6810
President and Chief Financial Officer
or
JCIR
Richard
Land, Joseph Jaffoni, Jim Leahy
212-835-8500
tact@jcir.com
Source: TransAct Technologies Incorporated
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