- "The Results are In" for Proven Epicentral Promotion and Bonusing
System Highlighting TransAct's Gaming Solutions on Display at ICE
Tradeshow -
HAMDEN, Conn. & LONDON--(BUSINESS WIRE)--
TransAct Technologies Incorporated (Nasdaq:TACT) ("TransAct"), a global
leader in market-specific solutions, including printers, terminals,
software and other products for transaction-based and other industries,
will demonstrate the proven benefits of its Epicentral® promotions and
bonusing software system at ICE Totally Gaming 2014 from February 4-6,
2014 at the ExCel Center in London, England. Appearing in conjunction
with Eurocoin, the Company's European distribution partner, TransAct
will also showcase a full suite of industry-leading, award-winning
printers - including the Epic 950® - and couponing and bonusing systems
for the gaming industry as well as its Ithaca® 9000 3-in-1 custom
receipt printer at Stand N5-120.
Epicentral is the industry's only enterprise-level promotion and
bonusing software system, enabling the real-time delivery of targeted
promotions and coupons directly to slot machines and electronic table
games across the slot floor. Designed for use with the Company's
award-winning Epic 950 ticket printer and a ServerPort™ device installed
in the gaming device, Epicentral connects with all existing slot
systems, slot machines and electronic table games, regardless of
manufacturer. This comprehensive solution allows casinos to quickly and
easily design and run floor-wide promotions with the touch of a button,
eliminating the need for a visit to the gaming machine by a floor
attendant for printer and/or device configuration.
With seven installations across 10 sites and over 10,000 gaming
machines, Epicentral is delivering proven performance and demonstrating
its value on a daily basis. Various customers that have deployed
Epicentral have reported a 100% increase in lower-tier player average
daily theoretical ("ADT") on the day a random award is presented to
players; an 87% redemption rate of coupons targeted at carded players; a
73% boost in coin-in for a single one-hour promotion; a 40% redemption
rate of coupons that encourage bounce back mid-week repeat visits; a 30%
bump in new player loyalty club enrollment in less than 90 days; and, a
25% increase in players qualifying for top-tier status.
"Epicentral is a first-of-its-kind enterprise solution that has clearly
become a key component of our customers' marketing programs and we are
excited to showcase this powerful promotion and bonusing print system at
ICE Totally Gaming 2014," said Bart C. Shuldman, Chairman and Chief
Executive Officer of TransAct Technologies. "Reflecting the encouraging
performance metrics to date, Epicentral is generating increasing
interest from numerous casino operators including from many throughout
Europe. Players respond to targeted promotions and Epicentral's ability
to quickly, easily and effectively deliver these promotions directly to
the player at the slot machine is an industry unique benefit. And
operators can appreciate the value proposition of a real-time promotion
system that can double ADT and drive a 30% increase in new player
enrollment in their loyalty programs, all without a time-consuming visit
to each machine for setup and configuration."
In addition to Epicentral, TransAct will also feature at ICE Totally
Gaming 2014 a diverse array of its award-winning printing systems for
gaming devices and self-service kiosks, including:
-
Epic 950® - Installed on over 500,000 slot machines worldwide
and fully compatible with Epicentral and ServerPort, the award-winning
Epic 950's proven reliability makes it the ticket-in/ticket-out
("TITO") casino printing solution of choice. The Epic 950 is easily
integrated into all game types, both old and new, and thanks to its
TicketBurst™ technology eliminates player/ticket interference.
-
Epic 880® - A compact printer for all types of gaming machines
(including amusement with prizes, skill with prizes and video lottery
terminals), the Epic 880 features a modular design that is
configurable to nearly any space, a variable length ticket presenter
and ticket retract capability. It also offers auto paper loading and
can accommodate 4-inch or 6-inch paper rolls.
-
Epic 430® - With an easy-to-configure modular design, the Epic
430 is ideal for casino operators' customer self-service kiosks. The
printer features variable length tickets with graphics and coupons
capabilities, quick paper roll changes, a fast print speed and an
array of standard paper sensors.
TransAct will also feature the Ithaca 9000, a highly versatile, thermal
"desk-top" cabinetized device that outputs both receipts and labels from
a single printer. Featuring the industry's fastest print speed at up to
12 inches per second, the Ithaca 9000 has a space-saving internal power
supply and can accommodate a large diameter paper roll.
Mr. Shuldman added, "Our showcase of Epicentral, our line of Epic casino
and gaming printers and the Ithaca 9000 at ICE Totally Gaming 2014 is a
clear demonstration of TransAct's long-term commitment to continuous
investment in technology and innovation. Our TITO casino printing
solutions provide operators with the industry's most reliable solution
that enables them to operate efficiently and deliver guests an
uninterrupted experience. Epic 950 installations go hand-in-hand with
Epicentral and our growing worldwide distribution network is helping to
drive sales of this favored printing solution. We look forward to seeing
ICE attendees in London and to demonstrating our industry-leading
solutions."
For more information about the Epicentral print system, the Company's
Epic series of gaming device printers and its Ithaca 9000, please visit http://www.transact-tech.com.
About TransAct Technologies Incorporated
TransAct Technologies Incorporated is a leader in developing and
manufacturing market-specific solutions, including printers, terminals,
software and other products for transaction-based and other industries.
These industries include casino and gaming, lottery, food safety,
banking, point-of-sale, hospitality, oil and gas, and medical and
mobile. Each individual market has distinct, critical requirements for
printing and the transaction is not complete until the receipt and/or
ticket is produced. TransAct printers and products are designed from the
ground up based on market-specific requirements and are sold under the
Ithaca®, Epic, EPICENTRAL® and Printrex® product brands. TransAct
distributes its printers through OEMs, value-added resellers, selected
distributors, and direct to end-users. TransAct has over 2.4 million
printers installed around the world. TransAct is also committed to
providing world-class printer service, spare parts, accessories and
printing supplies to its growing worldwide installed base of printers.
Through its TransAct Services Group, TransAct provides a complete range
of supplies and consumable items used in the printing and scanning
activities of customers in the hospitality, banking, retail, gaming,
government and oil and gas exploration markets. Through its webstore, http://www.transactsupplies.com,
and a direct selling team, TransAct addresses the on-line demand for
these products. TransAct is headquartered in Hamden, CT. For more
information, please visit http://www.transact-tech.com
or call 203.859.6800.
Epicentral, Epic and Ithaca are registered trademarks of TRANSACT
Technologies Incorporated. ©2014 TRANSACT Technologies Incorporated. All
rights reserved.
Forward-Looking Statements
Certain statements in this press release include forward-looking
statements. Forward-looking statements generally can be identified by
the use of forward-looking terminology, such as "may", "will", "expect",
"intend", "estimate", "anticipate", "believe" or "continue" or the
negative thereof or other similar words. All forward-looking statements
involve risks and uncertainties, including, but are not limited to,
customer acceptance and market share gains, both domestically and
internationally, in the face of substantial competition from competitors
that have broader lines of products and greater financial resources; our
competitors introducing new products into the marketplace; our ability
to successfully develop new products; our dependence on significant
customers; our dependence on significant vendors; dependence on contract
manufacturers for the assembly of a large portion of our products in
China; our ability to protect intellectual property; our ability to
recruit and retain quality employees as the Company grows; our
dependence on third parties for sales outside the United States,
including Australia, New Zealand, Europe, Latin America and Asia; the
economic and political conditions in the United States, Australia, New
Zealand, Europe, Latin America and Asia; marketplace acceptance of new
products; risks associated with foreign operations; the availability of
third-party components at reasonable prices; price wars or other
significant pricing pressures affecting the Company's products in the
United States or abroad; risks associated with potential future
acquisitions; our new line of food safety and oil and gas products will
drive increased adoption by customers; the outcome of the lawsuit
between TransAct and Avery Dennison Corporation; and other risk factors
detailed from time to time in TransAct's reports filed with the
Securities and Exchange Commission. Actual results may differ materially
from those discussed in, or implied by, the forward-looking statements.
The forward-looking statements speak only as of the date of this release
and the Company assumes no duty to update them to reflect new, changing
or unanticipated events or circumstances.
Investors:
TransAct Technologies Incorporated
Steve
DeMartino, 203-859-6810
President and Chief Financial Officer
or
JCIR
Richard
Land, Joseph Jaffoni, Jim Leahy
212-835-8500
tact@jcir.com
or
Media:
TransAct
Technologies Incorporated
Susan Grinnell-Reed, 203-859-6822
Director,
Marketing
Source: TransAct Technologies Incorporated
News Provided by Acquire Media
